We believe that without character, the purpose of business is lost. As we reflect on past years in our country, between the financial and ethical lapses and executives who have failed to treat their employees, customers, and investors with integrity, we're determined to promote ethical business dealings.

This year, the Global Awareness Fair, located at The Camp in Costa Mesa, aims to assemble Fair Trade organizations, environmentally conscious companies, and non-profit groups in order to shine light on their philanthropic efforts. As a result, the attendees will become better educated about socially responsible companies and spread their new found awareness to others.

Some companies that will be featured are International Princess, Night Light, and Live2Free, with all the proceeds going directly to benefit these globally aware companies. SIFE’s goal is to create an event that is enjoyable for all and give attendees a renewed global vision.

This competition, hosted by Campbell's Soup Company, is an opportunity for SIFE teams across the nation to collect as many cans of food possible, donating them to countries and cities around the world suffering from hunger and famine. SIFE aims to not only help eliminate this ongoing problem, but also raise awareness about the dire state of the many malnourished people around the globe. Campbell's, in partnership with SIFE, is also donating prize money to the teams with the highest number of donated cans.